Having quickly established themselves as a luxury skincare brand, MZ Skin needed help differentiating their brand and strategic planning to meet their ambitious long-term growth plans.

We started with understanding the original mission, attributes and values of the brand to reposition this British doctor-led business and uncover what makes them truly stand out. We then developed a commercially-led brand strategy to help them understand how they could translate their vision into results.

A unique point of difference for the brand, articulated by the team, and clarity on how to bring it to market. They exceeded their ambitious targets, more than doubling sales and have become highly sought after by retailers and customers alike.